Customer Experience Feedback that Fuels Great Experiences
Clozd offers an AI-powered customer experience feedback platform featuring live and AI interviews, expert guidance, custom search tools, and secure integrations designed to help businesses uncover reasons behind wins, losses, and churn to drive actionable insights and improve customer experiences.
Feedback Collection
Live Interviews\ \ The most powerful feedback channel AI Interviews\ \ Scale your customer feedback program
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Customer Experience (CX) Feedback SolutionsFeedback that fuels great experiences
Clozd helps your CS team go beyond NPS to surface true drivers of satisfaction, frustration, and loyalty.

CX Feedback
Dig deeper than scores, signals, and silence
Identify what keeps your customers engaged, and then create a roadmap for expansion opportunities.

Health scores can’t show you why an account is slipping
Clozd gives you qualitative insights into customer sentiment, friction points, and unmet expectations—so you can intervene with clarity, not assumptions.

Your customers might not tell your team the hard truths
Clozd collects honest feedback through third-party channels, surfacing risks that would otherwise stay hidden in QBRs or account calls.
Pulse checks don’t work if you only skim the surface
Clozd goes deeper than traditional surveys by combining structured interviews and adaptive AI follow-ups that uncover real context from your customers.
The candor we get from a third party has really allowed us to look at the information and pick it apart without our own emotion tied to it. Having Clozd handle these interviews also ensures that you’re not ruining any important relationships.”
Deanna Ballew | SVP of Product
We’ve had a number of interviews that helped highlight issues we weren’t aware of. And we’ve been able to very quickly pivot and change our approach to make sure that we’re able to go back and address those areas.”
Kathy Hassett | VP of Customer Success & Renewals
We’re able to be key stakeholders in a lot of different projects by having our pulse on the market. This includes understanding new trends and new areas of mental and physical health needs that our clients really care about or are investing in.”
Zahra Chithiwala | SVP of Product

Health scores can’t show you why an account is slipping
Clozd gives you qualitative insights into customer sentiment, friction points, and unmet expectations—so you can intervene with clarity, not assumptions.
The candor we get from a third party has really allowed us to look at the information and pick it apart without our own emotion tied to it. Having Clozd handle these interviews also ensures that you’re not ruining any important relationships.”
Deanna Ballew | SVP of Product

Your customers might not tell your team the hard truths
Clozd collects honest feedback through third-party channels, surfacing risks that would otherwise stay hidden in QBRs or account calls.
We’ve had a number of interviews that helped highlight issues we weren’t aware of. And we’ve been able to very quickly pivot and change our approach to make sure that we’re able to go back and address those areas.”
Kathy Hassett | VP of Customer Success & Renewals

Pulse checks don’t work if you only skim the surface
Clozd goes deeper than traditional surveys by combining structured interviews and adaptive AI follow-ups that uncover real context from your customers.
We’re able to be key stakeholders in a lot of different projects by having our pulse on the market. This includes understanding new trends and new areas of mental and physical health needs that our clients really care about or are investing in.”
Zahra Chithiwala | SVP of Product
How we collect customer experience feedback
AI Interviews\ \ Easily check in with customers at scale—ideal for midpoint reviews, QBR prep, or pulse checks—so you can surface honest feedback and act before small issues become bigger problems.\ \ Flex Interviews Live Interviews\ \ Use Live Interviews for strategic accounts or key stakeholders—where personalized conversations can reveal deeper sentiment, relationship dynamics, and potential for growth or risk.\ \ Live Interviews
Powerful Tools
Your AI-powered hub for deep customer feedback
Turn rich implementation feedback into actionable insights with the Clozd's AI-driven platform.
Collect feedback
We automate the entire process—including outreach, scheduling, and incentives—and conduct world-class interviews to capture feedback across key customer touchpoints.
Analyze data
Each interview is recorded and transcribed in real time, and we use generative AI to highlight themes and quotes, tag keywords, and create a detailed summary.
Deliver insights
Share insights through Slack, your CRM, or email—or use Ask Clozd (our custom, AI-powered search tool) to effortlessly analyze your interview data and deliver personalized insights.



Expert Services
We do the work—you enjoy the insights
Our experienced team makes your life easy by working together to deliver timely customer feedback at scale.
Deep insights for every member of your team
CS Director
Turn mid-journey feedback into proactive strategy.
Identify which accounts are trending in the wrong direction
Validate what’s working across your CS team
Give every customer a voice—without another NPS survey
CRO
Use pulse feedback to uncover expansion potential and reduce churn.
Identify which accounts are ready for upsell—before the renewal
Spot friction that could slow growth
Strengthen alignment between CS, sales, and product
Head of Product
Learn how your customers actually experience value.
Identify misaligned expectations mid-journey
Refine your messaging and enablement based on honest feedback
Feed insights back into your product and GTM strategy
FAQs
How does Clozd help us collect customer experience feedback?
We talk to your customers at key points in the relationship—like during QBR prep, after major milestones, or when usage patterns change. Using Live and Flex Interviews, we capture structured, honest feedback about how the relationship is progressing. Then we turn that feedback into themes, Decision Drivers, and shareable insights inside your Clozd dashboard, so your team can respond quickly.
Why is qualitative feedback important mid-customer journey?
This is when early friction starts to surface—or when untapped growth potential begins to show. Health scores and survey data might flag risks, but they don’t explain what’s driving those risks. In-depth interviews give your team the context behind the sentiment—why expectations are being met or missed—so you can take proactive steps to retain and expand accounts before renewal season hits.
Who should we be gathering feedback from?
To understand the full customer experience, you need perspectives from both strategic stakeholders and hands-on users. Live Interviews are ideal for executive sponsors or decision-makers, where deeper conversations can surface relationship dynamics and long-term value alignment. Asynchronous Flex Interviews are great for day-to-day users or influencers, helping you collect honest, scalable feedback about usability, support, and product adoption. Using a custom mix of interview types helps you understand what’s happening across the account—not just what your internal team sees.
Will customers participate in customer experience interviews?
Yes. Customers are typically very willing to share when the timing is right and the outreach feels thoughtful. When interviews are framed as a genuine check-in—not as a sales follow-up or a generic survey—they see it as an opportunity to give useful feedback. Clozd manages the outreach, scheduling, and follow-up, so you’ll get strong participation without adding work for your team or your customers.
How are interviews different from NPS, CSAT, or health scores?
NPS and CSAT scores tell you what customers feel. Clozd helps you understand why they feel that way. With customer experience interviews, you hear directly from the people who matter—about what’s working, where they’re stuck, and what they expect next. It’s the kind of insights that help teams make confident decisions, not just monitor sentiment.
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Clozd is consistently ranked as the best win-loss solution for ROI, ease of use, and quality of support—by the revenue leaders who use our platform every day.

7 years in a row

“If you want data-driven insights to fuel your strategy, Clozd is a no-brainer. The upfront investment is quickly dwarfed by the immense value it brings in the form of actionable intelligence and competitive advantage.”
Dan Bolton | Vice President of Corporate Marketing
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